In 2009, European Health & Fitness Association (EHFA) through a Standards Council took on the responsibility for the direction and strategic thinking for developing a regulatory framework to increase public confidence in the work of the European Health and Fitness sector. As a voluntary sectorial regulation, the professional fitness standards that currently EuropeActive is overseeing, are a statement for professionals and training providers of adherence to good practices.
Training providers use these standards to develop training programs. An important outcome of the use of the standards is to then enable individual exercise trainers who meet the learning outcomes of the standards to be registered with the professional register.
In 2018, EuropeActive has provided Leadership Institute, entity under the General Sports Authority, with guidance on how to establish professional standards and a professional register for the Saudi fitness market. During EuropeActive’s engagement, and in cooperation with Industry stakeholders, Leadership Institute has led a process to develop a regulatory framework with the support of the industry. This process has aimed to be transparent, independent, credible and in widest consultation possible.